Many have heard of the existence of SMO, but only a few know what it is and what it is used for. Let's try to figure out the meaning of this strange word.
To begin with, SMO stands for Social Media Optimization, which translates to social media promotion , including Instagram. Many users confuse SMO and SEO, but there is a fundamental difference between them. SMO is optimization for people, and SEO is optimization for search engines like Yandex or Rambler. It should be noted that SMO does not only mean social networks. This concept includes any sources that the user refers to and through which other people refer to him. With the correct use of SMO the number of subscribers increases significantly.
One of the important features of SMO is that the blogger communicates with readers not only on his blog, but also on the social networks in which he writes. At the same time, the texts should be interesting and correspond to the given topic. It is also important for the blog owner to update its content, otherwise you will have to forget about regular visits by readers. In addition, you should not write to societies that, as the blogger knows in advance, are not interested in the topics of his appeals.
It's also important to remember that while there is a fundamental difference between SMO and SEO, they are inextricably linked. A blogger should not spare time to communicate with other bloggers, should not be lazy and periodically comment on their articles. It is necessary to hold contests and sweepstakes on your blog. In short, when creating and maintaining a blog, do not forget that it is intended primarily for people.