Modern young people are extremely reluctant to visit the store in order to buy new clothes, even if they are urgently needed. My son is no exception, so I bought clothes for him myself at my own discretion and often heard disapproving comments in my address. But, once I was lucky to buy a Stone Island sweatshirt, which my son liked so much that he found clothes of this brand in the online store GudModa.com and now he buys things of a favorite brand.
It turned out that the Stone Island brand owes its appearance to the homeland of the arts - Italy, having been born as the second line of the famous brand C.P. Company ”, and at that time he owes his birth to the young, but already talented designer Massimo Osti. It is he who owns such an innovation as the sewing of men's clothing from fabrics that previously found themselves only industrial use.
For example, thick nylon with a diamond section. Such design findings quickly set Massimo's work apart from other brands and made the brand recognizable. The emblem of the trademark is a compass symbolizing a naval theme.
Massimo clothing is a combination of practicality inherent in military uniforms and the style of our everyday clothes. The compass can now be seen not only on the patch ("patch", a piece of fabric attached to the sleeve), but also in the form of embroidery and as an image on branded buttons.
Basic model lines are constantly expanding, as well as the geography of the company's production facilities. The brand's popularity is also growing steadily, especially among young people, in particular among football fans. No wonder that initially, the maximum number of brand admirers lived in the homeland of football - England. It was from Great Britain that the triumphant march of the Stone Island brand began around the world.
Thanks to their excellent design and a wide range of useful properties, such as wind protection, moisture resistance, excellent thermal insulation), Massimo's products were very quickly appreciated in other countries. Now numerous domestic admirers of "Stone Island" can get to the subject of their admiration in Russia at GudModa.ru.