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How to design cups with a logo

Как продумать дизайн стаканчиков с логотипом

Applying a logo to disposable tableware turns it from ordinary containers for cold or hot drinks into effective, interesting advertising for your brand. And today this is used not only by cafes and restaurants, but also by beauty salons, bank branches, gyms, medical centers and so on.

The more opportunities to tell about the brand not only to regular but also to potential customers, the better. Moreover, today on custom cups with logo Printing is done using advanced technologies. Modern powerful equipment allows you to obtain high quality printing. All you have to do is come up with an interesting design.

Let's take a look at how to design your ideal paper cups with logo?

Choose the color of the base of the cup

In most cases, disposable paper cups are produced in white, milky or beige shades. It is less common to find, for example, black dishes of this type. A white or black background is considered universal because it goes well with absolutely all other shades and looks laconic and minimalistic.

At the same time, we still recommend taking a more responsible approach to choosing a foundation. Moreover, today the surface of cups can be painted in absolutely any color. Choose corporate colors - those that are present in the sign or interior of your store, cafe, salon. This way, people will have even more associations with your brand when they drink hot, strong coffee.

Please note that the shades on the logo and the base of the cup should be harmoniously combined with each other. You can check how correct the combination of colors is by using the color wheel.

Think about the size of the logo

You most likely do not need to develop a logo design. If the brand has already launched, the file with the main image of the company is already on your computer or tablet. However, the image format and its dimensions should be carefully considered.

They will depend on the height of the cup itself. Obviously, the logo on the 120 ml and 450 ml containers should be noticeably different. Otherwise, the design will not be visible on a large glass. Or vice versa - on a small one it will occupy almost the entire surface.

To compare the image sizes in relation to the dishes, download templates for cups of different sizes. After this, you can add a logo to them by changing its size.

Additional elements

Disposable paper cups are also often coated with:

  • company name;
  • company motto;
  • various patterns and additional designs.

And all this can be combined with one caveat - make sure that the design of disposable tableware does not look too cluttered. Then it will be difficult for people to consider each element and evaluate the concept of your brand.



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